HR branding: Top 8 Career Pages

Career web pages should express not only how unique your company is, but also refer to the type of candidate you want to attract.

HR brand is a MUST HAVE this year and will be one of the main arguments for candidates when choosing a job.

Tips and Tricks for the perfect career page

#1 Separate the consumer brand of the employer brand. Don’t forget to taget your audience: graduates, professionals etc.

#2 Employees’ video reviews: no one is as much convincing as potential colleagues. You can also make funny videos from every day company life or success stories of your employees

#3 Tell the candidates about what you are ready to teach them and how do you want to invest in them.

#4 There is never too much creativity. You can be inspiring, surprising and…even shocking

#5 Be honest and talk about your mission in such a way, that candidates would want to be a part of it

We would like to show you 8 interesting career web pages, so let’s get inspired. 🙂

  1. HUGE
  2. SPOTIFY
  3. ASANA
  4. Square
  5. Google

  6. Buffer
  7. Bonobos
  8. Hubspot

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